A Wall Street Journal and Washington Post BestsellerAre you just playingor playing to win? Strategy is not complex. But it is hard. Its hard because it forces people and organizations to make specific choices about their futuresomething that doesnt happen in most companies.Now two of todays best-known business thinkers get to the heart of strategyexplaining what its for, how to think about it, why you need it, and how to get it done. And they use one of the most successful corporate turnarounds ...
DETAILS
Playing to Win
How Strategy Really Works, Unterstützte Lesegerätegruppen: PC/MAC/eReader/Tablet
Lafley, A. G., Martin, Roger L.
E-Book
Sprache: Englisch
ISBN-13: 978-1-4221-8740-1
Titelnr.: 40482294
Gewicht: 0 g
Harvard Business Review Press (2013)